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Create Awesome Mobile-Friendly Content in 7 Steps

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Are you creating mobile-friendly content? The world is rapidly moving to mobile-first communications. And you don’t want your brand to be left behind in this revolution. 1. Invest in responsive design This may sound like a no-brainer for most, but you’ll be surprised at how many people don’t know that responsive design is taking over the internet. The best part about responsive design is that you don’t need to direct a user to a special mobile site. The site is…

7 Keyword Selection Tips To Boost Your SEO Strategy

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There’s no denying that content marketing has become a top priority for many businesses these days. Yet despite the value quality content can bring to areas like demand and lead generation, generating more inbound traffic requires businesses to — in part — implement a strong SEO strategy. By adhering to the basic principles of search engine optimization, marketers can use content to open their businesses up to previously untapped audiences of potential customers. While the world of SEO has certainly…

Your Essential Guide to Writing Content for Semantic Search

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 you’re anything like me, when you first heard of “semantic search,” “semantic web,” and “entities,” you thought – not more monsters to tame! When did they think these up? Actually, they are all part of the same  and they’ve been around a while, lurking under the bed waiting to come out of their dark corners. But now that they’re out and functioning, they’re more like the characters in  than the freak in Get to know them and you may actually…

Mobile Content Writing: Tips to Improve User Experience on Mobile Devices

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When you’re writing a blog, you may think that issues related to mobile devices are not something you should be concerned with. Readers using small screens interact with the content you write in a different way. You will need to learn good mobile content writing to begin to engage with this new and growing audience. Mobile Experience studies show that the experience of reading on a mobile device is different from the experience of reading on a larger screen. On…